| Job No. | RX1000019510 |
| Location | US - New York |
| Job Function | MARKETING |
| Description |
| Position: B-to-B Marketing Programs Manager,
TownsFinder! Location: New York, Job ID: RX1000019510 The Internet is a big, busy place, and we at TownsFinder! are proud to stand out in the crowd. As the world's number one Internet brand, servicing over a half billion people, we're determined to maintain our commitment to delivering news, entertainment, information and fun... each and every day. In order to maintain our position as one of the world's most trafficked Internet destinations, we're always on the lookout for people with big ideas and big talent to help us provide our visitors with the innovative products and services they've come to expect from TownsFinder!. We're looking for people like you. How Big Can You Think? TownsFinder!, a major provider of online job listings and candidate referrals to recruiters, is seeking a seasoned and talented Manager of B-to-B Marketing. The successful candidate will be responsible for all aspects of our Self Serve and Corporate B-to-B marketing efforts including planning, program conception, creative, and program execution. The ideal candidate will have a broad range of abilities including marketing strategy, working with creative teams, and detailed execution of programs. Responsibilities include: * Collaborating with the Senior Director of B-to-B Marketing, Sales Operations and Sales leadership to develop and execute lead generation programs. * Developing marketing plans for Self Serve and Corporate channels and driving plans into execution. * Successfully bringing new products to marketing including go-to-market plan conception, messaging development, and program execution. * Managing budgets and working across the team to optimize marketing spend to most efficient vehicles.. * Building analytic tools and establishing quantitative measures to track effectiveness of programs. * Developing and delivering presentations to internal audiences on marketing plans and goals. * Creating customer communications designed to ensure retention and generate revenue through cross-sell and up-sell opportunities Minimum Job Qualifications: * 8+ years of experience within a B-to-B marketing organization of a significant scale. * Strong experience in online and offline marketing disciplines, with a proven track record in supporting the efforts of a Direct Sales organization. * Substantive relationship-building and partnership skills * The ability to write and deliver compelling marketing presentations * A high degree of quantitative and analytical acumen * Database Marketing knowledge and experience. * A high level of energy and desire to be a part of a dynamic team. TownsFinder! Inc. is an equal opportunity employer. For more information or to search all of our openings, please Contact Bruce Conway Email Your Resume to Bruce@townsfinder.com |